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Commercial Manager- Channels Development

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Date: Feb 9, 2021

Location: Gros Islet, LC

Company: Digicel

About Digicel

As a Digital Operator, Digicel is in the business of delivering powerful digital experiences 1440 minutes of each day to customers – that’s every minute, all day, every day.


Through its world-class LTE and fibre networks, together with its suite of 8 apps spanning sports (SportsMax), music (D’Music), news (Loop), local radio and podcasts (GoLoud), TV streaming (PlayGo), enhanced messaging and marketplaces (BiP), cloud storage (Billo) and self-care (MyDigicel app), Digicel is the only operator in its markets that can deliver that.


Serving consumer and business customers in 32 markets in the Caribbean, Central America and Pacific, its investments of over US$7 billion and a commitment to its communities through its Digicel Foundations in Haiti, Jamaica, Papua New Guinea and Trinidad & Tobago have contributed to positive outcomes for over 3 million people to date.


With its Better Together brand, Digicel is making a promise of simply more to customers and communities and its 7,000 employees worldwide work together to make that a powerful reality day in, day out.


Visit www.digicelgroup.com for more.



 Primary objective of the job:

Development of Digicel Group sales channel Strategy, Planning and execution to ensure sales growth and operational excellence.


Main Duties and Responsibilities:

  • Define and implement the sales channel growth playbook, to ensure sales growth and sales team development across all Digicel markets.  
  • Identify, prioritize and to initiate key projects and workstream that are critical to secure sales growth across Digicel footprint.
  • Develop, service and grow relationships with channel partners.
  • Ensures partner compliance with established agreements (SLA’s, KPI’s etc)
  • Develop sales strategies and set guidelines to be implemented across Digicel markets to achieve retail world-class standards. 
  • To effectively support, monitor, review market retail channels playbook execution and meet global business consumer sales objectives (Prepaid activation, postpaid activations, Devices Sales, accessories sales, plan sales).
  • Monitor regional sales and operational KPIs.
  • To effectively provide relevant consumer insight derived from market performance and assessment (Subscriber needs/wants, Competitive landscape).
  • Work in coordination with group training manager to ensure channel training and development.
  • To work closely with external/internal stakeholder to ensure execution of all central-led initiatives that involve sales channels.
  • Preparation of executive presentations and reports to inform status of projects
  • Preparation of business cases to justify viability of consumer sales related projects.



Academic qualifications and experience required for job:

  • Bachelor’s degree in Business Administration, Marketing or related fields. MBA is advantageous.
  • A highly effective and motivated commercial manager with at least 4 years of experience in retail sales channel management.
  • Proven experience in commercial, sales areas. Telco experience is advantageous.
  • Strong experience of proposition development from ideation to sales & campaigns launch – multi market experience advantageous.
  • Commercially astute, able to convert analysis to category objectives and performance.
  • Commercial finance.
  • Change management



Functional Skills:

  • A team player who is able to drive a project in coordination with cross -functional teams across the region, ensuring successful end-to-end delivery within specific timeframe and budget.
  • Passionate and familiar with mobile business and knowledge on retail sales channel management in the industry.
  • Excellent communicators and active listener who take the time to comprehend what others say and then use the information they learn to build relationships
  • Innovative person capable of think out of the box to support channels in achieving retail execution excellence.
  • Capable of crafting and implementing channel sales strategies to meet targets
  • Ability to negotiate contracts and growth plans with current and prospective channel partners
  • Ability to use leadership and sales acumen to train and develop market sales staff
  • Ability to use analytical skills to analyze Key Performance Indicators to determine the health of a channel partner relationship.
  • Able to work independently, with minimal supervision, perform and deliver under tight deadlines.
  • Business Casing experience.
  • Able to work in cross-functional teams and achieve desired results.
  • Proficiency level for Microsoft Word, PowerPoint and excel. 

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