Social Media Executive

As a Digital Operator, Digicel is in the business of delivering powerful digital experiences 1440 minutes of each day to customers – that’s every minute, all day, every day.

Through its world-class LTE and fibre networks, together with its suite of apps spanning sports, news, local radio and podcasts, TV streaming, enhanced messaging and marketplaces and self-care, Digicel is the only operator in its markets that can deliver that.

Serving consumer and business customers in 25 markets in the Caribbean and Central America, its investments of over US$5 billion and a commitment to its communities through its Digicel Foundations in Haiti, Jamaica and Trinidad & Tobago have contributed to positive outcomes for over 2 million people to date.

With its Better Together brand, Digicel is making a promise of simply more to customers and communities and its 5,000 employees worldwide work together to make that a powerful reality day in, day out.

Visit www.digicelgroup.com for more.

Job Profile: Social Media Executive - Contractor 

Primary objective of the job: 

• Oversees all company social media accounts management
• Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
• Analyze competitive landscape, providing trend analysis & business recommendations to counter competitor strategy.
• Monitor social media sites (including Facebook, Instagram, Twitter, TikTok and Linkedin) daily, providing trend analysis & strategy recommendations to aid in content creation
   

Main Duties and Responsibilities:

• Work with third party agencies to develop original and engaging content
• Conceptualize and develop influencer/ambassador led content for social platforms.
• Monitor competitors’ social media pages and feed info to Marketing Team
• Work with Marcomms team to develop creative in accordance with social media best practices
• Providing weekly/monthly engagement reports to the team highlighting the success and challenges of our social media efforts.

Academic Qualifications and Experience Required:

• Work with third party agencies to develop original and engaging content
• Conceptualize and develop influencer/ambassador led content for social platforms.
• Monitor competitors’ social media pages and feed info to Marketing Team
• Work with Marcomms team to develop creative in accordance with social media best practices
• Providing weekly/monthly engagement reports to the team highlighting the success and challenges of our social media efforts.

Functional Skills:

• Facebook Business Manager proficiency
• Expert knowledge of  various social media platforms for the purpose of customer engagement
• Creative
• Detail oriented
• Ability to work on own initiative
• Exceptional time management
• Proficient in the use of Microsoft Office 
• Excellent written and verbal communication skills

DISCLAIMER:

This job description indicates the general nature and level of work expected of the incumbent.  It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent.  Incumbent may, and probably will be asked to perform other duties as required.  Each employee, regardless of classification, is required to maintain a safe, orderly and clean workplace, using safety precautions and observing safety rules at all times.

Digicel and Digicel Foundation believes in inclusivity and diversity when we employ persons to be gainfully employed. As such over the last seven years we have implemented a mandate to employ persons with disabilities. The POWER Programme ensure we provide full-time employment and internship to the special need community.