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Market Operations Manager

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Date: Jun 17, 2022

Location: Miami, FL, US

Company: Digicel

About Digicel


As a Digital Operator, Digicel is in the business of delivering powerful digital experiences 1440 minutes of each day to customers – that’s every minute, all day, every day.


Through its world-class LTE and fibre networks, together with its suite of 8 apps spanning sports (SportsMax), music (D’Music), news (Loop), local radio and podcasts (GoLoud), TV streaming (PlayGo), enhanced messaging and marketplaces (BiP), cloud storage (Billo) and self-care (MyDigicel app), Digicel is the only operator in its markets that can deliver that.


Serving consumer and business customers in 32 markets in the Caribbean, Central America and Pacific, its investments of over US$7 billion and a commitment to its communities through its Digicel Foundations in Haiti, Jamaica, Papua New Guinea and Trinidad & Tobago have contributed to positive outcomes for over 3 million people to date.


With its Better Together brand, Digicel is making a promise of simply more to customers and communities and its 7,000 employees worldwide work together to make that a powerful reality day in, day out.


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Primary Objective of the Job:


  • Responsible for driving airtime top up, plans and other core Diaspora core product revenues for assigned Digicel markets in the Caribbean and Central America
  • Manage the Diaspora day-to-day operational aspects for assigned markets
  • Push market initiatives to the various Diaspora channels
  • Analyze market data on a daily basis
  • Design and implement market initiatives
  • Manage the portal for the online channel
  • Coordinate segmented campaigns, offering and CRM activities to the Diaspora for the assigned Digicel markets


Main Duties and Responsibilities:


  • Driving revenues via Diaspora products and channels by targeting the Diaspora of specific Digicel markets
  • Monitor the day-to-day operations of their respective markets
  • Report on, study and interpret the daily data from the market operations
  • Communicate this information to management on a daily, weekly and monthly basis
  • Driving revenues for specific markets of the Caribbean and Central America
  • Work with other Diaspora team members to develop and execute strategic plans to achieve revenue targets in respective territories
  • Conduct ongoing analysis and sales forecasting for all assigned markets
  • Develop a strong relationship with the Executives and Commercial Team in the assigned Digicel markets
  • Work with market and Diaspora teams to maximize revenues from Diaspora channels to the assigned markets
  • Partner with Marketing to roll out programs in support of revenue goals.
  • Developing promotions/incentive programs and adapt according to distribution and online channels
  • Performing daily, weekly and monthly financial analysis and developing internal reports/metrics to gauge financial health of the assigned markets
  • Work closely with CVM Manager to develop, execute and analyze CVM campaigns
  • Coordinate segmented campaigns, offerings and CRM activities to the Diaspora for the assigned Digicel markets




  • Degree level education in Business Administration, or equivalent
  • 2+ years’ Commercial experience in mobile telecommunications, fintech or related field 
  • Strong leadership, people management and relationship management skills
  • Excellent communication, hands-on and analytical skills
  • Proven track record of driving results in a fast-paced and constantly changing environment
  • Understanding of Caribbean and Latin American Diaspora required
  • Strong written and verbal communications skills
  • Flexible and resilient to excel in a fast paced industry
  • Team player - working in co-operation with colleagues to achieve target outcomes





This job description indicates the general nature and level of work expected of the incumbent.  It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent.  Incumbent may, and probably will be asked to perform other duties as required.  Each employee, regardless of classification, is required to maintain a safe, orderly and clean workplace, using safety precautions and observing safety rules at all times.

Nearest Major Market: Miami

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