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Digital Product Manager

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Date: Feb 17, 2021

Location: St. Michael, BB

Company: Digicel

As a Digital Operator, Digicel is in the business of delivering powerful digital experiences 1440 minutes of each day to customers – that’s every minute, all day, every day.

 

Through its world-class LTE and fibre networks, together with its suite of 8 apps spanning sports (SportsMax), music (D’Music), news (Loop), local radio and podcasts (GoLoud), TV streaming (PlayGo), enhanced messaging and marketplaces (BiP), cloud storage (Billo) and self-care (MyDigicel app), Digicel is the only operator in its markets that can deliver that.

 

Serving consumer and business customers in 32 markets in the Caribbean, Central America and Pacific, its investments of over US$7 billion and a commitment to its communities through its Digicel Foundations in Haiti, Jamaica, Papua New Guinea and Trinidad & Tobago have contributed to positive outcomes for over 3 million people to date.

 

With its Better Together brand, Digicel is making a promise of simply more to customers and communities and its 7,000 employees worldwide work together to make that a powerful reality day in, day out.

 

Visit www.digicelgroup.com for more.

Job Title: Digital Product Manager

 

Primary objectives of the job:

  • Individual will be responsible for the digital products and services.
  • This role is responsible for the daily management of digital services that are live across the Barbados Market. In addition, this role will be responsible for management of deployment of any new digital products across the market.
  • The role will involve delivering on commercial strategy in conjunction with the Commercial team but mainly managing the product in close contact with the partner/vendor and the wider Digicel teams.
  • This role will own the end to end management of the product from deployment to driving growth within the market.
  • Role will also include supporting content and marketing to create and launch engaging campaigns to push the product throughout our ecosystem.

 

Main Duties and Responsibilities:

  • Day to day management of the digital service applications including requirements definition, content management, customer engagement, reporting, reviews and ratings monitoring etc.
  • Provide support to the market to ensure product is properly deployed and managed across multiple products
  • Work in collaboration with the Marketing, Sales and Distribution and Commercial teams to define the strategy of the product as part of the overall digital services portfolio
  • Drive delivery of digital KPI’s and customer engagement with digital products
  • Develop the best experience for our customers
  • Continually work in agile teams to deliver sprints with game-changing customer features
  • Develop processes and governance to ensure content on the app is always relevant and up to date
  • Be always up to date with industry news and new technologies to ensure we always provide the best experience to our customers
  • Regular presentations on the strategy to  Commercial Directors and Senior Management team

 

Academic qualifications and experience required:

  • B.Sc. in Marketing, Economics, IT, Engineering or a related discipline
  • Minimum of 5 years of experience in a Digital role and User Experience with working knowledge of Marketing
  • Digital knowledge that spans across a range of digital channels and products including digital advertising, social media and apps development
  • Deeper knowledge of digital analytics tools and demonstrated ability to leverage data and insights to drive product roadmap, design experience in development and launch of mobile strategy suitable for market  
  • Strong analytical, interpersonal and communication skills

 

 


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