BI & Base Management Officer

About Digicel

Enabling customers to live, work, play and flourish in a connected world, Digicel’s world class LTE and fibre networks deliver state-of-the-art mobile, home and business solutions.

Serving 10 million consumer and business customers in 25 markets in the Caribbean and Central America, its investments of over US$5 billion and a commitment to its communities through its Digicel Foundations in Haiti, Jamaica and Trinidad & Tobago have contributed to positive outcomes for over 2 million people to date.

With the Better Connected ethos at the heart of everything, its 5,000 employees worldwide work together to make that a powerful reality for customers, communities and countries day in, day out.

               Digicel also delivers news, sports broadcasting, digital media and financial services in several of its markets

Visit www.digicelgroup.com for more.

Job purpose:

The Business Intelligence officer will be responsible for supporting the business’s Commercial function, ensuring optimal support in product analysis, modelling, testing, proposition support and customer experience.

Key Objectives:

• Provide management oversight and assist with the overall strategy, direction and operations of business development initiatives
• Responsible for customer segmentation and profiling analysis for new products and solutions design and development
• Ownership of product launch and enhancement programs, from initial user testing to marketing launch briefs and sales training support
• Collaborate with marketing to keep abreast of competitive developments, technology changes and customer feedback, to identify opportunities for improvement and growth
• Collaborate with business partners to identify areas in which business intelligence efforts can add business value and delivers high-quality data visualization solutions
• Interact with relevant stakeholders to understand requirements for providing personalized data information
• Analyse data in order to provide insights on customer behaviour and campaigns’ performance for the customer value management team
• Identify and interpret trends and patterns in complex datasets to enable business to make data-driven decisions
• Implement tools (e.g., Power Bi, Tableau) that help data consumers extract, analyse, and visualize data faster through efficient data pipelines
• Help business define KPI rules, and harmonize and reliably-track KPIs across the organization
• Automate reports to improve efficiency, and build real-time refreshing reports to provide timely insights to businesses
• Coach business partners on how to utilize dashboard reports and make improvements to increase readability and usability

Responsibilities:

• Liaise with MIS/BIS teams to inform development of reports and methodology to improve accuracy, value and efficiency
• Review and implement new/improved processes
• Design, develop and implement customer engagement/retention programs to enhance brand loyalty and customer longevity
• Continuously and vigorously analyze data, e.g. customer behavioral data to define retention and churn patterns/trends, and make recommendations to management
• Perform analysis for population targeting and segmentation.
• Analysis of KPI reports to ensure all metrics are on track, and to investigate adverse movement
• Run and create scheduled and ad-hoc reporting that informs consumer performance and use to make recommendations for action
• Assist in construction and measurement of in-life/base value management campaigns

Qualifications, knowledge & experience:

• Bachelor’s degree in Mathematics / Statistics / Computer Science / Economics or other quantitative field
• Working knowledge and experience with CVM platform
• Experience in Data Mining and Analysis. Proficiency in Microsoft Access and SQL is a plus
• Computer skills (MS Office, G Suite)
• Communication and analytical skills

Functional skills and abilities:

• SQL knowledge required
• Advance MS Excel skills and analytical tools like Tableau or similar
• Knowledge in predictive analytic tools like Salesforce Einstein
• Proven ability to design and develop reports that measure performance and quality metrics
• Ability to interpret large set of data into useful information for management
• Able to adapt quickly to create the most insightful analytics for the business need
• Strong and effective communication skills and the ability to interact professionally with management
• Knowledge using Google analytic tool or any other digital tools is a plus
• Ability to multi-task and work in a fast-paced environment while meeting deadlines
• Enjoys working in a collaborative team environment but able to independently manage workload

DISCLAIMER:

This job description indicates the general nature and level of work expected of the incumbent.  It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent.  Incumbent may, and probably will be asked to perform other duties as required.  Each employee, regardless of classification, is required to maintain a safe, orderly and clean workplace, using safety precautions and observing safety rules at all times.